What would be your best story? This simple message tells us that we can create our own wonderful stories, the only thing to do is to take the train.
This ad tells us our possible story in France by showing where we can go, meet or end up doing. There are two possible endings of this story, which to pick is your choice. French, deep and relaxed voice will tell a tale of your possible actions.
This calm and encouraging message to boost French economy encourages you to make a purchase and have another story to tell. In my personal opinion this is a great advert because of the synchronisation between the idea, images, copy and the voice over. Also unlike “Omega” in my previous post, this advert has the medium nailed, absolutely spot on.
P.S. Really fancy going to Paris now 🙂